Airtable alternative · AI sales platform
Flexible sales data. AI that acts on the conversation.
Keep connected sheets alongside built-in CRM, shared WhatsApp, lead intelligence and AI outreach.
Free for your whole team · unlimited users · no card
Airtable is wonderfully flexible.
A database anyone can shape.
Any shape you like
Tables, views, links and automations for almost any process.
A real free tier
Up to 5 editors and 1,000 records a base, for nothing.
Easy to start
If you can use a spreadsheet, you can use Airtable.
Connected sheets. Sales tools and AI included.
A base you built is a CRM nobody updates. SmartBDM is the built-in sales workspace, WhatsApp inbox and AI agents — with Sheets for the spreadsheets you still need.
Unlimited users. Start free.
Not 5 editors. Field reps, tele-callers, managers — no seat count.
Spreadsheets beside your leads.
Sheets: grids that link to real leads, people and pipelines. Free.
WhatsApp is the inbox.
Every chat lands on the lead, shared by the team. Free.
Reps speak. The AI writes.
Speak a voice note. AI writes a summary and suggests a sales update.
AI that acts.
Scores every lead, sets follow-ups, plans the day — free. Smart Inbound answers enquiries and Smart Outreach works old leads, on credits.
SmartBDM vs Airtable, at a glance.
Free for the whole team. No seats to count.
Your sales operation. Connected.
Everything you were building in a base, already built.
Select a feature for details. AI usage and plan limits apply.
Leads & sales
Custom pipelines & stages
Set up the steps your team sells through, with your own fields and won or lost stages.
Lead assignment & sharing
Give every lead an owner. Bring colleagues into a deal without changing ownership.
Bulk lead imports
Upload your lead sheet with owners and stages, instead of entering records one by one.
Search & filters
Find the customers you need by sales stage, owner and other lead details.
Customer activity timeline
Keep notes, conversations, calls and updates together on each lead.
Follow-ups & reminders
Set the next contact date and receive reminders for upcoming and overdue follow-ups.
Conversations
Shared WhatsApp inbox
Work from your business number, with conversations assigned to your team.
WhatsApp templates & media
Sync approved templates with Meta and send messages, documents and media from the lead.
AI-powered voice notes
Speak naturally. AI transcribes and analyses your update. Voice notes use credits.
Click-to-call
Connects with your supported IVR provider to call your rep and the lead through your business calling system. Confirm provider compatibility and coverage with us.
AI call recordings & transcripts
Review what happened on an AI call, with its recording, transcript and summary.
AI calling & WhatsApp campaigns
Reach existing lead lists through configured calling and WhatsApp campaigns. AI usage is charged.
AI & automation
Lead scoring & daily priorities
Assess opportunities and give each salesperson a ranked list of who needs attention.
Conversation analysis
Turn notes, WhatsApp conversations and AI calls into summaries and suggested next steps.
Know what to ask next
See which customer questions have been answered and what your team still needs to learn.
Suggested & automatic updates
Review AI suggestions, or let enabled automation update stages and follow-ups.
Going-cold alerts
Spot open leads that have drifted without real sales activity.
Find outdated leads
Review stale leads and keep the active pipeline focused.
Connections & lead capture
WhatsApp Business connection
Connect your WhatsApp Business Account through Meta’s Cloud API. Meta bills its message charges separately.
Website form lead capture
Send enquiries from your existing forms into a chosen pipeline, assigned to your team.
Connect forms & other tools
Use a webhook—a connection that sends lead details from another tool—to bring enquiries into SmartBDM.
IVR integration
Connects with your supported IVR provider for rep-initiated click-to-call. Contact us to confirm compatibility.
Meta conversion tracking
Send updates about enquiries and sales to Meta so your ad reports reflect what happens after someone responds.
Ad attribution
Add the tracking code to your website to see which Meta ad led to a form enquiry.
Team & management
Team activity feed
See calls, notes, messages and sales updates across the team.
Sales & team analytics
Review sales outcomes, trends and team activity.
Reports you can drill into
Open the leads behind a report instead of stopping at the headline number.
People & access controls
Manage who can see and work with your organisation’s records and settings.
Push notifications
Get notified about assigned leads and follow-ups on mobile.
Multiple organisations
Switch between separate organisations under one login. Each keeps its own data and team.
Flexible workspace
Connected spreadsheets
Keep custom trackers alongside sales, with spreadsheet formulas and formatting.
Open customer records from sheets
Link sheet cells to leads, team members and pipelines, then open the related record.
Ready-made sheet templates
Start with editable templates for visits, collections, targets, inventory and more.
Business context for AI
Give AI assistance context about your business, offering, customers and sales goals.
iOS & Android apps
Call, message, add updates and manage your sales day from your phone.
Unlimited users
Bring the whole team into the same workspace without per-user charges.
Connect the tools. Keep the context.
WhatsApp Business
Meta Cloud API connection
Meta ads
Conversions & ad attribution
Your IVR provider
Click-to-call connection
Your forms & systems
Lead capture via webhooks
Web, iOS & Android Unlimited users One connected workspace
Free vs per seat, in dollars.
Twenty people on Airtable Team: about $400 a month. SmartBDM starts free with unlimited users; paid plans and AI usage are separate.
SmartBDM
Free · unlimited users · no card
₹0 on Free for your whole team. Paid AI work uses credits, ₹1 each.$0 on Free for your whole team. Paid AI work uses credits, $0.02 each.
- Unlimited users on every plan
- WhatsApp inbox, AI scoring and suggested updates
- Web, iOS and Android
- On credits: Voice Notes, Smart Inbound, Smart Outreach
Airtable
Per seat, per month (USD, billed annually)
- Free$0 / user / mo
- Team$20 / user / mo
- Business$45 / user / mo
- Enterprise ScaleOn request
A 20-person team on Team: about $400 a month, just for seats.
Airtable pricing sourced from its public pricing page as of Oct 2026; prices and plans change — verify on the vendor's site.
Bring the base. Upload it.
Your lead tables become leads, the rest become sheets, the same day.
Your lead tables, as leads
Upload them and each row is a lead with an owner and a stage.
Keep the sheets you need
Other tables import into Sheets, beside your leads.
Keep your lead sources
Forms, WhatsApp and webhooks keep feeding leads in.
Comparing other tools? See the built-in sales workspace beside each one.
All comparisonsWhat teams on Airtable ask us
Talk to sales
Credits at volume, a big team, a question first? Tell us how your leads arrive. We’ll call you back.
Give your team more time to sell.
One AI sales platform. Unlimited users on every plan. Start for free.
