The LeadSquared alternative that's free for your whole team.
LeadSquared is ₹2,500 to ₹5,000 per user a month, and has no free plan. SmartBDM is a free AI-first CRM with unlimited users, a shared WhatsApp inbox, a mobile app and built-in AI agents.
Free for your whole team · unlimited users · no card
LeadSquared knows Indian sales.
It was built here, for high-volume teams.
Deep process automation
Lead distribution rules, journeys and call-centre workflows, at scale.
Education and BFSI depth
Years of admissions and lending work show in the templates.
Big-team proven
Hundreds of tele-callers on one account is normal for it.
Every rep on it. At ₹0.
LeadSquared bills every login. That's exactly the cost that keeps the people who talk to customers off the CRM.
Per user rations the team. Free doesn't.
At ₹2,500 a user, a fifty-person floor is a serious bill. On SmartBDM it's ₹0.
Reps speak. The AI writes.
A voice note in every Indian language becomes a summary, a stage and a follow-up.
AI that acts, free.
Scores every lead, sets the follow-ups, plans the day. Smart Inbound answers enquiries and Smart Outreach works old leads, on credits.
WhatsApp lives on the lead.
One shared inbox. Chats stay when reps leave.
SmartBDM vs LeadSquared, at a glance.
Free for the whole team. No seats to count.
The whole AI-first CRM. Free.
Switching from LeadSquared is not a step down.
Pipelines, your way.
Custom stages and fields. Every note, call and chat on one timeline. Free.
One shared inbox.
Two-way WhatsApp on the lead, for the whole team. Free.
Every AI agent that helps your rep.
Scores, plans, follows up, keeps every lead current. Free.
Who to call today.
An AI score on every lead and a ranked daily plan. Free.
Click to Call.
One tap rings your rep, then the lead, through your own IVR. Free.
WhatsApp re-engagement.
Wake dormant leads in compliant batches, your number protected. Free.
Numbers you can click into.
Overview, outcomes, team — and the leads behind every number. Free.
Datasets.
Spreadsheets beside your leads, linked to real records. Free.
iOS and Android.
The whole AI-first CRM on every rep's phone. Free.
Voice notes. Speak the update.
In every Indian language, written into the lead. 1 credit per voice note.
AI answers every WhatsApp enquiry.
WhatsApp AI (Smart Inbound): replies in seconds, qualifies, hands over. 2 credits per lead each month, from ₹5,000 a month on Free · in Scale.
AI calls and messages your old leads.
AI calling + WhatsApp (Smart Outreach): until someone engages, then a rep. 4 credits per connected minute, from ₹5,000 a month on Free · in Scale.
Free vs per user.
Twenty people on Sales Pro: about ₹50,000 a month, just for seats. SmartBDM: ₹0.
SmartBDM
Free · unlimited users · no card
₹0 for your whole team. AI work pay as you go, 1 credit = ₹1.
- Unlimited users, free
- WhatsApp inbox and AI agents included
- Web, iOS and Android
- On credits: Voice Notes, Smart Inbound, Smart Outreach
LeadSquared
Per user, per month
- Sales Pro₹2,500 / user / mo
- Sales Super₹5,000 / user / mo
A 20-person team on Sales Pro: about ₹50,000 a month, just for seats.
LeadSquared pricing sourced from its public pricing page as of Sep 2026; prices and plans change — verify on the vendor's site. Last reviewed Sep 2026.
Moving off LeadSquared takes an afternoon.
Export your leads, upload the sheet, and your team is live the same day.
Upload a spreadsheet
Leads come in from one sheet, each with an owner and a stage.
Keep your lead sources
Forms, WhatsApp and webhooks keep feeding leads in.
Live the same day
Create your organisation, set your stages, upload. No card, no call.
Comparing other tools? See the free AI-first CRM beside each one.
All comparisonsWhat teams on LeadSquared ask us
Talk to sales
Credits at volume, a big team, a question first? Tell us how your leads arrive. We’ll call you back.
Put your whole team on it today. Free.
Unlimited users. No card. Your organisation is ready in about two minutes.